We led a $45 million growth round into EasyCep, Türkiye’s leading refurbished electronics marketplace.

01 September 2025

We are leading a $45 million growth round into EasyCep, Türkiye’s leading refurbished electronics marketplace. 

We are proud to back a true high-growth player in a rapidly expanding market. We are pleased to invest alongside Ziraat Portföy and RePie Portföy.

The refurbished electronics market is no longer a niche. It is a high-growth sector driven by consumer demand and sustainability. EasyCep is capitalising on this. They are scaling fast, expanding their dealer network, and proving that circular economy models can be profitable.

EasyCep is more than a marketplace; it is a strategic asset for our country. They are bringing transparency and standards to a previously informal sector. They are also positioning Türkiye as the central processing hub for the region, connecting supply from the Gulf to demand in Asia.

This is a company building the infrastructure for the future of retail. Congratulations to the entire EasyCep team and Founder Mehmet Akif Özdemir.

You can read our investment thesis here

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